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Golootlo Launches Revolutionary Payment Service 1GO in Collaboration with 1LINK & RAAST – Startup Pakistan

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Golootlo launched its new payment service, 1GO, in partnership with 1LINK and RAAST, during a series of events in Islamabad, Lahore, and Karachi. These events honored top-performing merchants and PayPak issuer banks for their contributions. Golootlo also highlighted its strategic partnership for the PayPak and UnionPay Debit Card Loyalty Program, allowing customers to enjoy exclusive deals at over 30,000 merchants nationwide. The events included award ceremonies, dinners, and networking sessions to foster community and collaboration among key industry stakeholders.

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Golootlo, a leading discount platform in Pakistan offering up to 60% off on 30,000+ brands nationwide, has launched a new digital payment service, 1GO, in collaboration with 1LINK and RAAST. This P2M (Payment to Merchant) service is designed to enhance the payment experience with lower Merchant Discount Rates (MDR), quicker settlement times, and improved security. The service uses dynamic QR codes for transactions, reducing fraudulent activities and allowing payments via mobile banking apps in Pakistan.

The recent events themed ‘Digitizing Merchant Payments,’ organized by Golootlo and 1LINK, served as the launching pad for the 1GO product. The events were held in Islamabad on July 22, Lahore on July 24, and Karachi on July 26. These events also celebrated the achievements of Golootlo’s top merchants and honored their contributions. 1LINK and PayPak issuer banks were also recognized for their invaluable support and contributions towards the initiative.

The Karachi event was graced by Mr. Shoukat Bizinjo, Additional Director of the Digital Financial Services Group at SBP, where he shared his thoughts about the launch of 1GO and 1LINK’s positive impact on the economy.

Golootlo also announced the PayPak Merchant Incentive Program, specifically tailored for its network of over 30,000 merchants. This program encourages merchants to leverage digital payment solutions to streamline their business growth through QR transactions and card payments. Ms. Maliha Anwer Khan, CCO of 1LINK, emphasized the importance of this program for the merchant community.

Throughout these events, insights and visions were shared by industry leaders including Mr. Fahad Mahmood, Founder & CEO of Golootlo, Mr. Syed Ahsan Aslam, Managing Director of Golootlo, Mr. Najeeb Agrawalla, CEO of 1LINK, and Mr. Bashir Khan, COO of 1LINK. They highlighted their commitment to digitizing Pakistan with revolutionary solutions, enhancing both customer and business experiences.

With the launch of 1GO, Golootlo and 1LINK are set to transform the digital payment landscape in Pakistan. This new service will soon be available across multiple brands nationwide, promising a secure and efficient payment experience for both merchants and consumers.

For more information, visit the official website.


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