Foodpanda Announces Strategic Partnership with Visa to Drive Online Payments – Startup Pakistan

Karachi, 25 August, 2024 – foodpanda, Pakistan’s leading online delivery platform, is proud to announce a strategic partnership with Visa, a world leader in digital payments. The partnership is designed to accelerate the adoption of online payments in Pakistan by integrating Visa on the leading food and grocery delivery service in Pakistan, offering customers irresistible discounts.

During weekdays, customers are eligible for discounts of up to 30% across all categories by utilising the codes VISA20 and VISA30. On weekends, the special code VISA40 grants a 40% discount on all purchases. Furthermore, new customers can benefit from exclusive offers funded by foodpanda, including a discount code VISA300, which provides PKR300 off their first order.

“Our partnership is a major leap towards mutual growth and success for both companies, and it reflects our commitment to providing unparalleled value to users across the country,” said Muntaqa Peracha, CEO foodpanda. “We are pleased to bring our customers exceptional savings and convenience through Visa, and we look forward to a fruitful and impactful year ahead.”

Umar Khan, Country Manager for Pakistan and Afghanistan at Visa said, “We are delighted to partner with foodpanda, one of the most popular online delivery platforms in Pakistan, to offer our cardholders more value and convenience when they order food or groceries online. According to industry reports, 95% of Pakistan’s e-commerce payments are still being done via cash-on-delivery^{, and this partnership is aligned with our vision of enabling digital payments for everyone, everywhere, and supporting Pakistan’s journey towards a cashless economy.”}

The campaign is actively marketed through foodpanda’s platforms and prominent banks within Visa’s network to ensure maximum reach. This collaboration ensures that customers are well-informed and can take full advantage of the savings and convenience offered. With Visa’s expertise in payment solutions, foodpanda aims to create a seamless ordering experience that meets all customer needs while contributing enhanced financial inclusion in Pakistan.

About foodpanda:

foodpanda is a leading delivery platform in Pakistan dedicated to bringing consumers a wide range of food, groceries and more, quickly and conveniently. Powered by technology and operational excellence, foodpanda is spearheading the growth of quick-commerce (q-commerce) across the country with its network of retail partners, as well as pandamart cloud stores to provide more on-demand options beyond the millions of food delivery options. Operating in more than 35 cities, foodpanda provides self-employment income opportunities to thousands of home chefs and delivery riders to earn a successful living as and when they choose to.

About Visa

Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at Visa.com.